Suzlon Energy

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Company Overview

Suzlon Energy (Suzlon) is engaged in the manufacture and sale of wind turbine generators (WTGs) and components. It provides various wind energy solutions including wind resource mapping, site identification and development, installation, operation, and maintenance services. The company has operations across Americas, Asia, Australia, and Europe. It is headquartered in Pune, India and employs about 16,000 people. The company recorded revenues of INR206, 196.6 million ($4,330.1 million) during the financial year ended March 2010 (FY2010), a decrease of 20.9% compared to FY2009. The operating profit of the company was INR6, 125 million ($128.6 million) during FY2010, a decrease of 77% compared to FY2009. The net loss was INR9, 825.6 million ($206.3 million) in FY2010, compared to a net profit of INR2, 364.8 million ($49.6 million) in FY2009.

  • Key Facts
Head Office One Earth , Opp. Magarpatta City
Hadapsar
Pune 411 028
India
Phone 91 20 4012 2000
Fax 91 20 4012 2100
Web Address http://www.suzlon.com
Employees 16000
Turnover (US $M) 4330
Financial Year End March

Business Description

Suzlon's wind energy business traces its roots back to the incorporation of Suzlon Energy Limited in 1995 by the venture of Mr. Tulsi R. Tanti. The company along with its subsidiaries engages in designing, developing and manufacturing of wind turbine generators and related components such as rotor blades, control panels, nacelle cover, tubular towers, generators and gearboxes. Further, the company also provides consultancy, design, manufacturing, installation, operation and maintenance services as well as is involved in wind resource mapping, identification of suitable sites and technical planning of wind power projects. The company principally operates in India, China, The Americas, Europe, New Zealand, South Korea, South Africa and Australia.
The company has forged ahead with an ethos of innovation in everything that it does. This has led to pioneering approaches and offerings such as a fully vertically-integrated value chain, leveraging local expertise and global experience, an 'end-to-end solutions' model and highly customized products – all contributing to make Suzlon the highest-growth, highest-margin wind turbine maker in a highly competitive environment. Suzlon's design, manufacture, operations and maintenance services have been certified as ISO 9001:2000 by Det Norske Veritas. It has a strong presence in the BSE as well as a part of S&P CNX Nifty Index (NSE) that shows investors’ satisfaction towards the company and the stability of its stock in the financial market.

Product Portfolio

  • Wind Turbine Generator, Low to Medium capacity (350 kW – 2.1 MW)
  • Wind Turbine Generator, Medium to High capacity (1.5 MW – 5 MW)
  • Wind Turbine Generator Gearbox (500 kW – 6 MW; 160 – 3,500 kNm)

Geographic Spread

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SWOT Analysis

Strengths Weaknesses
1. Integrated business model
2. In house technology and design capabilities
3. Market leadership in India and global presence
4. Prudent acquisitions and alliances
5. Global production
6. Pricing power
7. Diversified product line
1. Operational risk
2. Growth in assets diminishing growth in profits
3. Unsupportive stock prices
4. Unfavorable ratings
5. Improper working capital management
6. Weak strategic financial management
Opportunities Threats
1. Environmental awareness
2. Government initiatives
3. Untapped offshore market
4. Steady growth in demand
5. Vast coastlines of India and low cost
1. Intense competition
2. Foreign exchange risk
3. Technology risk
4. Objections to wind power

Top Competitors

  1. Sinovel Wind Group Company Limited
  2. China Datang Corp Renewable Power Co Ltd
  3. Infigen Energy
  4. China Windpower Group Limited
  5. PNE Wind AG
  6. Terna Energy S.A.
  7. Eolus Vind AB (publ)
  8. Aerowatt SA
  9. Indowind Energy Limited