Changes
/* Cloud computing applications in different industry segments */
* Allows companies to bring application to the market quickly and deployed within a limited budget
:'''e.g. NASDAQ Market Replay application uses Amazon's S3 cloud for data storage but the application part is not running in cloud presently. It has plans to develop future applications in Amazon's EC2.'''
==Companies using cloud computing==
===The New York Times===
* The company decided to make all the ''public domain articles'' from 1851-1922 available free of charge.
* These articles are all in the form of images scanned from the original paper, all 11 million articles are available as images in PDF format.
* It had been using Amazon S3 service and in late 2006 it begun playing with Amazon EC2.
* The idea was to upload 4TB of source data into S3, write some code that would run on numerous EC2 instances to read the source data, create PDFs, and store the results back into S3.
* S3 is used to serve the PDFs to the general public.
:[http://open.blogs.nytimes.com/2007/11/01/self-service-prorated-super-computing-fun/ Source: ope.blogs.nytimes]
===Major League Baseball===
* MLB has baseball covered from pitch-by-pitch accounts of games to streaming audio and video plus news, schedules, statistics and more.
* The company needs additional capacity (memory and processors) when the ''playoffs'' and ''world series'' came around so that fans could chat about the playoff races and use it during the playoffs.
* It is using Joyent service that provides hosting using virtual zones and virtual storage.
* Soon after the world series is over MLB gets its capacity scaled down and pay for the utilization.
:[http://www.networkworld.com/news/2007/121007-your-take-mlb.html Source: networkworld]
===ESPN===
* For ''Perfect10 Bracket Challenge'' contest, ESPN needed to scale up its application while keeping the operational costs managable.
* ESPN launched the contest using Amazon's EC2 cloud infrastructure.
* OpenCrowd designed and developed the scalable solution for the contest.
* This helped ESPN to reduce their technology costs while increasing flexibility in their business.
:[http://www.opencrowd.com/assets/pdf/opencrowd-ec2.pdf Source: opencrowd]
===Hasbro===
* Hasbro, the mega producer of games and toys, introduced an ''online marketing campaign''.
* The campaign web site allowed game-lovers worldwide to vote for their city to be included in the game’s new edition.
* Hasbro approached Digitaria for this, who used AWS and open source software to produce the site’s back-end infrastructure from a single Amazon EC2 image.
* With this, they created and launched a new database, application server, caching server, and load balancer instances in much less time.
:[http://aws.amazon.com/solutions/case-studies/digitaria/ Source: aws.amazon.com]
===Cybernet Slash Support (CSS)===
* In an initiative to reduce cost/time and improve productivity of its payroll system, CSS labs shifted its payroll system on EC2.
* Earlier CSS ''payroll system'' took about 5 to 10 seconds to calculate a pay check per employee and approximately 6 hours for 4500 employees.
* Now running payroll on AWS, processing time has been reduced considerably from 5 hours to approximately 1 hour.
* Payroll solution is now scalable as well to withstand increasing head count day by day.
:[http://cssinnovations.blogspot.com/2008/07/yet-another-ec2-experience-cybernet.html Source: cssinnovations.blogspot]
===Intuit===
* Intuit was keen on ensuring the TurboTax online site was able to support high continuous use, as well as surges in user traffic as tax day neared.
* Intuit contacted SOASTA for the same and they used Amzon EC2 cloud service.
* As a result TurboTax online site performed perfectly on tax day.
:[http://www.soasta.com/successstories/index.html Source: soasta.com]
===Activision===
*
==Cloud computing in online photo sharing==
