* Purchase of a dedicated pool of computing resources and allocating them as needed
* Facilitating in responding to real-time situations
:'''e.g. Preferred Hotel Group is using Terremark's Enterprise cloud services'''
[http://phx.corporate-ir.net/phoenix.zhtml?c=120545&p=irol-newsArticle&ID=1188913&highlight= Source: phx.corporate-ir.net]
===Web applications===
* Consumers run only their browsers on local computers
* The rest of the software along with users' email messages, photos or videos are on remote machines the user can't see and doesn't have to know anything about it
:'''e.g. Microsoft's Hotmail is using Azure (cloud computing platform from Microsoft) and Google's Gmail is using Google Apps'''
* Google Docs - online versions of word processor and spreadsheet applications is also using cloud computing
[http://www.htrends.com/trends-detail-sid-38187.html Source: www.htrends.com]
* Laptops require minimum hardware to reduce cost and a internet connection
* Gaming industry, that will allow iPhones and other thin-client devices to have really high-end graphics without having a big, expensive hot video card in them that draws battery life
:'''e.g Netbook, a general purpose laptop, works on cloud computing and is available at a price of US$400 and some even in US$50-100 range.'''
[http://www.htrends.com/trends-detail-sid-38187.html Source: www.htrends.com]
===Retail===
* Pay-as-you-model helps them save cost rather than paying for expensive hardware to meet these peaks while they are under used for the rest of the year
* Increases productivity and help companies serve their customers better.
:'''e.g. Amazon is using cloud computing for its online retail services'''
[http://www.onwindows.com/Articles/Cloud-computing-for-retail/3447/Default.aspx Source: www.onwindows.com]
===Telecommunication===